The retail giant Implements Buying Restrictions on Pokémon Trading Cards
As a notable development, Walmart has started implementing purchase restrictions on how many Pokémon trading card items customers can buy during one shopping trip. This new rule officially takes effect as of early November, according to an internal announcement distributed to employees.
Addressing Scalper Activity
While not officially confirmed by Walmart, many believe this decision was prompted by a viral TikTok video that showed a customer buying an enormous quantity of Pokémon card items at a checkout counter. The store manager seen in the video received widespread backlash for permitting the bulk transaction to go through.
Rule Specifics and Possible Weaknesses
The new restriction states that shoppers may only buy up to five trading card boxes or packs per store visit. However, the wording has sparked debate due to its lack of clarity. Precisely what qualifies as a "box" remains unclear, and if someone could buy five premium Elite Trainer Boxes remains ambiguous.
Moreover, since the limit is based on individual trips, in theory a determined scalper could return repeatedly—buying five items each time—to accumulate large quantities throughout the day.
The Reseller Crisis
To most players, this approach might seem over the top, but for scalpers, it's common behavior. Over the past few seasons, speculators have greatly contributed to frequent stockouts of Pokémon cards, spurred by the game's rising popularity.
Some resellers seek to sell unopened products for a profit, whereas some search for valuable pulls that can command extraordinary prices. As an example, the Mega Lucario ex card from the latest set has been listed at prices exceeding eight hundred dollars in online marketplaces.
Looking Ahead
This policy change aligns with the approaching launch of the latest Pokémon expansion, scheduled for November 14th. Pre-release sales already show premium cards like the Charizard mega evolution being offered for nearly $1,500, emphasizing the persistent interest and likely reseller attention.
With any luck, the retail limits will curb bulk purchases and increase access for true fans and everyday enthusiasts alike.
